Tuesday, January 25


Have I mentioned I'm aiming to get pregnant this year?

It has really made an impact on the sites I surf during down time at work. I've been reading Selkie a couple of times a week. She is currently pregnant with her second or third child and a breastfeeding advocate. She may also be a lactation consultant.

Anyways, she is frustrated that the first result in a Google search on WHO Code is pointing to a Nestle site (Nestle being a major manufacturer of baby formula) and would like to change it. So I'm trying to do my part. Searching the entire text at google (World Health Organization International Code of Marketing of Breast-milk Substitutes) does indeed bring up official non-commercial sites discussing the code, but how many people using such a long search string?

I had never heard of the WHO Code before, and hadn't thought much of the World Health Organization before either. Wouldn't it be better to ensure that search terms such as feeding your baby, healthy baby feeding, infant feeding or similar were pointing to sites advocating breastfeeding rather than formula. Isn't someone who knows the short form WHO Code already fairly well informed that a Nestle site isn't going to sway them? Regardless, I'm behind Selkie and her breastfeeding advocacy and am trying to help here.


Blogger Jamie said...

Thank you! Best of luck with your pregnancy plans.

10:41 PM  

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